Location: Tel Aviv (or remote for exceptional candidates)
Reports to: CEO — direct line to the top, real ownership and impact

About Second Nature

We’re a fast-scaling B2B SaaS company transforming how enterprises train, coach, and certify customer-facing teams using AI. We’ve recently completed our B round and successfully moved from product–market fit into an aggressive growth stage — now scaling product and go-to-market in a very dynamic market. Our platform powers realistic role-play simulations, call-quality scoring, and AI agents that help revenue teams get better, faster. Our customers include Fortune 500 leaders and category-defining software companies (examples: Microsoft, Oracle, Zoom), as well as major US and European telcos and global service providers.

Why this role is exciting

You’ll join at a pivotal moment — reporting directly to the CEO and driving innovation and execution. You will have measurable influence on the company’s trajectory as we scale from PMF to a large, repeatable enterprise business.

What you’ll own

• Define and lead the product area or a new product from vision through execution.
• Own the product lifecycle end-to-end: discovery, prototyping, launch, adoption and iteration.
• Lead development of LLM / GenAI-driven features — from prompt design and data strategy to production rollout and measurement.
• Partner closely with engineering, customer success, sales and marketing to translate enterprise customer needs into differentiated, scalable products.
• Be the product’s business owner: set success metrics, analyze outcomes, and iterate quickly to drive ARR, NRR and adoption.
• Run design-partner engagements and enterprise pilots, then scale successes into broad rollouts and PLG motions.
• Mentor and influence cross-functional teams — motivating without formal authority to get things done.

What We’re Looking For – must-have requirements

• A founder-grade product leader who has led the creation of a product from $0 through product-market fit to >$10M ARR. You owned the full journey — discovery, go-to-market, and scaling.
• B2B SaaS product management experience at a high-growth startup (roughly 20–100 employees) — you know how to build for enterprise buyers while moving fast.
• Proven experience shipping LLM / GenAI products or features — you understand model capabilities, prompt engineering, data pipelines, safety/guardrails, and how to productize LLM outcomes for customers.
• Strong technical fluency: you can discuss architecture, data models, and SaaS tradeoffs with engineers and keep engineering workstreams moving.
• A burning desire to work hard and change the world. You thrive in high-energy teams, want to build enduring technology, and care deeply about customer impact.

Nice to have

• Experience with speech, conversation AI, or agent design.
• Experience building PLG motions for enterprise products.

What we offer

• A mission-driven, collaborative team that loves shipping product and delighting customers.
• Competitive salary + equity.
• Generous PTO, flexible working, and professional development.