Zoom, a leading video and communications platform company, had to share updated sales messaging with sales teams that are scattered around the world and have wildly differing levels of experience. It needed to ensure that everyone can communicate the full value of the solution, and to do so in a way that would engage sales employees.
Other sales certification solutions were unexciting, time-consuming, and not very effective. But with Second Nature, Zoom experienced:
And the salespeople had fun!
Fox8 interviews Xavier University's Professor of Sales and Marketing, Amanda Helm, and student, Kaelyn...