Discover how sales leaders, revenue pros, and sales enablement personnel are making an impact with AI-powered sales training. Hear sales leaders from telecommunications, heavy equipment rental, inside sales, and biotech companies explain why they adopted Second Nature’s role play coaching software, how they implemented the solution, and the results they saw in sales conversations and real business value. Learn their best practices and biggest wins for this AI-driven sales training approach.
“Second Nature has been an absolute blessing for us because we’re able to now get our teams to start practicing, then hit the day running with a client … It’s been unbelievable and I think our team is more knowledgeable about product knowledge, about industry, about all of these things because of our Second Nature implementation last year” – Dan Hersh, Founder and President, Engaged Prospect.
Cummings, Hersh, Martin, and Jones discovered that Second Nature had the biggest impact in cutting onboarding time and boosting sales rep performance.
The most important thing that top sales leaders said about implementing an AI-driven sales training solution is to get a clear idea of what “good” looks like. If you don’t know what you want to achieve, you won’t be able to train an AI sales coach to deliver it.
Onboarding time cut by 25%; a 30-point increase in sales rep scores; a significant rise in new hire NPS scores; improved compliance with regulatory requirements.
Yes, it’s extremely easy to create new training role play conversations using Second Nature. These sales leaders found that it took just 20-30 minutes on average. “An eighth-grader could do it,” said Michael Martin, Senior Director of Sales Enablement, Calix.