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Winner of 2023 Artificial Intelligence Excellence Awards

Philadelphia, PA–March 23,2023 – The Business Intelligence Group today announced that Second Nature was named a winner in its Artificial Intelligence Excellence Awards program

Second Nature applies AI disciplines like Natural Language Processing, generative AI and speech recognition to create a better sales coaching solution. Its AI-powered, intelligent role-play partners operate like a trusted sales coach, delivering active, bite-sized sales learning sessions with targeted feedback, enabling salespeople to practice spoken sales conversations. 

“Thousands of salespeople practice with our AI role-play partners every day, getting immediate feedback and improving as they go,” said Ariel Hitron, CEO and co-founder of Second Nature. “The more they practice with Second Nature, the better they perform.”

“We are so proud to name Second Nature as a winner in our inaugural Artificial Intelligence Excellence Awards program”, said Maria Jimenez, chief nominations officer for Business Intelligence Group. “It was clear to our judges that Second Nature was using AI to improve the lives of their customers and employees. Congratulations to the entire team!”

About Second Nature 

Second Nature helps people have better conversations. The company is the first to offer a platform for immersive sales training simulations in natural language. By practicing with “Jenny” and other AI-powered conversation partners, sales professionals improve their performance and confidence by gaining real-time, personalized feedback. Managers and executives use Second Nature to effectively roll out their strategy and influence their teams’ conversations in the field, at scale. The company is based in Tel Aviv and New York. 

About Business Intelligence Group

The Business Intelligence Group was founded with the mission of recognizing true talent and superior performance in the business world. Unlike other industry award programs, these programs are judged by business executives having experience and knowledge. The organization’s proprietary and unique scoring system selectively measures performance across multiple business domains and then rewards those companies whose achievements stand above those of their peers.

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Case Studies, Videos
Case Studies

Zoom’s Head of Sales Enablement, Michelle Dotson, shares how she uses Second Nature to create highly engaging coaching for Zoom’s sales team.

Second Nature in the News Video Credit: FOX 8 WVUE-TV in New Orleans


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